With the increase in the number of entrepreneurs joining the percentage of micro, small, and medium enterprises (MSMEs) in the country, PLDT SME Nation continues its mission to empower business owners with opportunities to learn and grow their business.

Last August 17, PLDT SME Nation joined the Association of Filipino Franchisers Inc. (AFFI) as they launched the Business Journey Program–the latest effort to inspire MSME owners to succeed in business with the proper mindset and technology tools.

The program aims to provide mentorship sessions with successful board members of AFFI in the hopes of sharing insight and best practices to drive the development of the MSMEs participating in the activity. The event also featured Dialogue, Insights, Consultation, Exchange (DICE) between the Department of Trade and Industry, together with members of the association.

Together with long-time partners like AFFI and DTI, PLDT SME Nation furthers its vision for inclusive growth and nation building through the mentoring of MSMEs, who contribute to majority of the country’s economic growth. By constantly providing learning opportunities and avenues for discourse on business, PLDT SME Nation supports entrepreneurs in their journey to make it big.